This textbook on Marketing Management by Kevin Keller and Philip Kotler is a valuable resource for students and professionals interested in the subject area of Business & Economics. Published by Pearson Education in 2014, this hardcover book has a length of 11 inches, a height of 1.4 inches, and a width of 8.7 inches. It weighs 68.8 ounces and contains 832 pages. The book covers the subject of Marketing / General and is written in English. It is a valuable addition to any collection of textbooks, education, and reference materials. The publication name is Marketing Management, and the authors are Kevin Keller and Philip Kotler. This textbook is categorized under Books & Magazines, Textbooks, Education & Reference, and Textbooks.