This Marketing Management textbook by Dawn Iacobucci is a valuable resource for students and professionals in the field of management. It covers a wide range of topics related to marketing, including market segmentation, product development, and pricing strategies. The book is written in English and has 336 pages, making it a comprehensive guide for anyone interested in the subject. With a revised edition published in 2021, this textbook is up-to-date and relevant for current marketing practices. It is a trade paperback format with a length of 10.1 inches, a height of 0.6 inches, and a width of 8.1 inches. The book weighs 23.2 ounces and was published by Cengage Learning as part of their Mindtap Course List Series. Get your hands on this informative textbook today!