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Marketing Management 15th Edition (2016, Hardcover) ISBN 978-0-13-385646-0

About the AuthorPhilip Kotler is one of the world’s leading authorities on marketing. He is the S. C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management, Northwestern University. He received his master’s degree at the University of Chicago and his Ph.D. at MIT, both in economics. He did postdoctoral […]

Marketing Management by Kevin Keller and Philip Kotler (2014, Hardcover)

“Marketing Management” by Kevin Keller and Philip Kotler is a comprehensive textbook on the subject area of business and economics. Published by Pearson Education in 2014, this hardcover book covers a range of topics within marketing, including general principles and strategies. With 832 pages, this textbook is a valuable resource for students and professionals looking […]

Marketing Management

Notes: HIGHLIGHTS. Sku: VB1430315287. Condition: Used: Very Good. Qty Available: 1.