“The Master Class in Brand Planning: The Timeless Works of Stephen King” is a comprehensive guide to the art of brand planning, featuring insights and practical tips from renowned author Stephen King. Published in 2007 by Wiley, this book delves into the subject of planning in a unique and engaging way, exploring the timeless principles that can be applied to both personal and professional branding. With a length of 400 pages and dimensions of 17.75 x 3.04 x 24.9 cm, this publication is a valuable resource for anyone looking to enhance their brand strategy and communication skills.”