The product is a textbook titled “Contemporary Marketing: Plus” by authors Louis E. Boone and David Kurtz. It was published in 1994 by Harcourt College Publishers. This hardcover textbook has 862 pages and is part of “The Dryden Press Series.”.
The product is a textbook titled “Contemporary Marketing: Plus” by authors Louis E. Boone and David Kurtz. It was published in 1994 by Harcourt College Publishers. This hardcover textbook has 862 pages and is part of “The Dryden Press Series.”.