“Marketing Management Hardcover Kotler, Philip” is a comprehensive textbook authored by Kevin Keller and Philip Kotler, focusing on the subject area of business and economics. Published by Pearson Education in 2014, this 832-page book covers marketing in a general sense. The hardcover format and dimensions of 11 inches in length, 8.7 inches in width, and 1.4 inches in height make it a substantial and durable reference for students and professionals in the field of marketing. With its detailed content and authoritative authors, this textbook is a valuable resource for those studying and working in the realm of marketing.” Book has highlighting all throughout, making sure you don’t miss any important stuff!