The product is a textbook titled “Sport Marketing” authored by Bernard J. Mullin, Stephen Mckelvey, Chad D. Mcevoy, Patrick Walsh, and Windy Dees. It is a fifth edition publication by Human Kinetics in 2021. This textbook covers the subject area of business and economics, specifically in the sports and recreation industry. With a focus on sales, selling, marketing, and communication, this trade paperback measures 11.1 inches in length, 8.5 inches in width, and 0.9 inches in height. It weighs 47 ounces and contains 488 pages of content.