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Marketing Management, Paperback by Iacobucci, Dawn, Brand New, Free shipping …

Marketing Management, Paperback by Iacobucci, Dawn, ISBN 1337271128, ISBN-13 9781337271127, Brand New, Free shipping in the US This textbook on marketing management uses a marketing framework to show how all of its elements fit together. Each chapter addresses a concept related to marketing strategy; product positioning; positioning through price, place, and promotion; customer satisfaction and […]

Marketing Management – Paperback By Iacobucci, Dawn – GOOD

This textbook is a valuable resource for students and professionals interested in the subject of marketing management. It covers a wide range of topics, including business and economics, general marketing, and specific marketing strategies. The book is authored by Dawn Iacobucci and published by Cengage Learning in 2017.The book is in a trade paperback format, […]

Marketing Management by Dawn Iacobucci (2017, Trade Paperback)

“Marketing Management by Dawn Iacobucci (2017, Trade Paperback)” is a textbook published by Cengage Learning focusing on the subject area of business and economics. This revised edition features 352 pages with passages highlighted and provides an in-depth exploration of marketing principles and general management strategies. Written by author Dawn Iacobucci, the book is part of […]

Marketing Management (MindTap Course List)

Series Title : MindTap Course List. This comprehensive guide is perfect for undergraduate marketing majors, as well as first-year MBA or EMBA students. Dive into this essential resource and enhance your understanding of the marketing landscape.

Marketing Management by Professor Iacobucci, Dawn: Used. 5th Edition

(243415) The product is a used 5th edition textbook titled “Marketing Management” by Professor Dawn Iacobucci. Published by Cengage Learning, this trade paperback book covers subjects such as management and marketing. With dimensions of 10 inches in length, 8 inches in width, and 0.6 inches in height, it weighs 1 pound and 6 ounces. It […]