Introduction to Advertising and Promotion, 3rd Edition (1994, HARDCOVER, VG)

This is a free instructor’s copy. See photo. The product is a textbook titled “Introduction to Advertising and Promotion: An Integrated Marketing Communications Perspective” by authors George E. Belch and Michael A. Belch. Published by McGraw-Hill Higher Education in 1994 as part of the Irwin Series in Marketing, this hardcover book has 762 pages and […]

M: Advertising by William Arens and Michael F. Weigold (2017, Trade Paperback)

This textbook is a valuable resource for students and professionals interested in the subject area of advertising and promotion. The publication name is “M: Advertising” and it was authored by William Arens and Michael F. Weigold. The book is a 480-page trade paperback published by Mcgraw-Hill Education in 2017. The book measures 10.8 inches in […]

M: Advertising by Michael F. Weigold and William Arens (2017, Trade Paperback)

This textbook titled “M: Advertising” by Michael F. Weigold and William Arens is a comprehensive guide for students and professionals interested in the subject area of advertising and promotion. Published by Mcgraw-Hill Education in 2017, this trade paperback has 480 pages and measures 10.8 inches in length, 9.1 inches in width, and 0.6 inches in […]

M: Advertising by Arens

Thanks for viewing our Ebay listing! If you are not satisfied with your order, just contact us and we will address any issue. If you have any specific question about any of our items prior to ordering feel free to ask.